“Fierce competition among identity thieves has driven the prices for stolen data down to bargain-basement levels, forcing crooks to adopt mainstream business tactics to lure customers, according to a new report on Internet security threats.  Credit card numbers were selling for as little as 40 cents each and access to a bank account was going for $10 in the second half of 2007, according to the latest twice-yearly Internet Security Threat Report from Symantec Corp. …Full identities – including a functioning credit card number, Social Security number or equivalent and a person’s name, address and date of birth – are going for as little as $100 for 50, or $2 apiece.”

--  Online Crooks Offer Volume Discounts on Stolen IDs, by Jordan Robertson, Associated Press, published in The Tennessean, April 8, 2008